CEO of Hashtag Pay Me Cynthia Ruff

I left my job pricing CEO's salaries to help the creator economy price sponsored work

Because I never want creators to question what you’re worth as long as you create. 

After leaving my career in compensation consulting and working full-time as a lifestyle influencer, I realized one thing to be true: the way creators price their work sucks. 

Reach is an incredibly biased way to price your influence, not too mention there are nearly 40 other things that come into consideration when pricing sponsored work. We’ve analyzed 18 months of real creator pay data to finally answer “how much can I charge for this post” bc you should never doubt if you’re getting a good deal or not. 

Interested in joining the mission? Here’s what you can do




Hang out with us on social media @hashtagpayme 


Tell your creator friends to check out our baseline rate calculator


Listen to our podcast, Hashtag Pay Me, on Spotify, Apple Podcasts or wherever you get your podcasts 

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Stack Clicks Get Money

Maximizing influencer monetization